Market Overview
Metro Population:
1.5 M
Median Household Income:
$47,000
Unemployment Rate:
3.4%
Median Home Price*:
$141,000
Median Monthly Rent*:
$1,150
Located on the eastern coast of Florida, Jacksonville lines both banks of the St. Johns River – the longest river in Florida and also one of only two rivers in North America that flows north instead of south.
In the past 10 years, the Jacksonville metro area has grown by a whopping 20%. To date, there are 1.3 million people living in this area and more continue to come every year. In fact, Jacksonville’s population has been steadily increasing at a rate of 2% per year, and its workforce is expanding at twice the national average.
There are many factors that explain this growth. Firstly, Jacksonville is the only Florida city that is home to four Fortune 500 companies. The region also has a world-class health care system, with more than 20 hospitals and a growing bioscience community. Additionally, 13 of Forbes Global 500 have operations in Jacksonville.
With a cost of living below the national average, wonderful climate and business-friendly environment, we believe Jacksonville is one of the best real estate markets in the country.
More To Love About Jacksonville:
- The population in Jacksonville has grown 24.1% in population since 2000, which is higher than Miami’s 16.4% and Tampa’s 19.8%.
- Future job growth in Jacksonville is predicted to be 39.21% over the next 10 years.
- The expansion of the Panama Canal is helping to bring jobs into the Jacksonville area ports, which is likely to lead to even more population growth.
- The Jacksonville metro also has a world-class health care system with more than 20 hospitals and a growing bio-science community.
Why Invest Here?
Jacksonville offers great opportunities for investors today, especially those looking for an affordable investment, a strong cash flow opportunity, and long-term economic stability. Bonus: Although Florida is known as a hurricane hotspot, Jacksonville has only been directly hit by a hurricane one time in the last 145 years.Trends
Jacksonville Trends & Statistics 2018-2019
In this section, you’ll learn about the top factors that make Jacksonville one of the strongest real estate markets of 2017, including: affordability, rental income and cash flow, and equity growth potential. Explore Jacksonville’s housing market, population, and employment trends in the tabs to learn more.
Data Sources:
- https://www.zillow.com/jacksonville-metro-fl_r394714/home-values/
- Real Wealth Network Affiliate Data
- https://factfinder.census.gov/
- https://www.deptofnumbers.com/employment/florida/jacksonville/
Jacksonville real estate prices are more affordable than many other U.S. cities today.
- In January 2018 the median price of 3 bedroom homes in Jacksonville was $171,000. This is 15% lower than the national average of $202,000.
- In the neighborhoods where RWN members invest the median price of 3 bedroom homes in Jacksonville was $141,000 in January 2018. This is 30% lower than the national average of $202,000.
- This shows us that property values in Jacksonville are more affordable than many other U.S. cities today. This is especially true in the neighborhoods where RWN members are investing.
In some Jacksonville neighborhoods, it’s possible to generate strong monthly income.
- In January 2018 the median monthly rent 3 bedroom homes in Jacksonville was $1,200, which is 0.72% of the median purchase price of $171,000. This is slightly higher than the national purchase-to-rent ratio of 0.71%.
In the neighborhoods where RWN members invest the median monthly rent for 3 bedroom homes was $1,150 in January, which is 0.82% of the $141,000 purchase price. - This shows us that the Jacksonville metro area offers investors the opportunity to generate more rental income than many other U.S. cities today, especially in the areas where RWN members invest.
- Bonus: In addition to affordable home prices and high monthly rents, Jacksonville also has no state income tax and one of the lowest property tax rates in the nation. This is another great indication that JAX offers a strong cash flow opportunity.
Over the last six years, Jacksonville home values have appreciated at a slightly faster rate than other cities across the nation.
- In January 2012 median price of 3 bedroom homes in Jacksonville was $108,,000. This means that, in the last 6 years (Jan 2012 to Jan 2018), 3 bedroom homes in Jacksonville have appreciated by 42%. This is slightly higher than the 41% appreciation average for 3 bedroom homes nationwide.
Over the last six years, the median monthly rent for three bedroom homes has increased less than the national average.
- Between January 2012 and January 2018 the average rent for 3 bedroom homes in Jacksonville increased by 15%. This is a slightly lower increase than the national average of 17% during this period.
- All of this shows us that Jacksonville is still affordable for buyers and renters, but it probably won’t stay like this affordable for long. If the population continues to grow rapidly — which seems likely — it’s only a matter of time before demand overtakes supply, driving up home values and rents.
Jacksonville’s population is growing significantly faster than the national average.
- Between January 2010 and 2017 Jacksonville’s population increased by just under 12%. This is 118% faster population growth than the national average.
- This shows us that the demand for housing should continue to rise in Jacksonville. More people = more renters and more buyers. More renters and more buyers = higher rents and home values.
Jacksonville is creating jobs at a faster rate than other cities in the United States today.
- In the last year, Jacksonville created almost 22,000 jobs — an annual growth rate of over 3.0%. This is 82% higher than the U.S. annual job growth rate of 1.73%.
- This shows us that JAX is experiencing faster job growth than most other U.S. cities today. It’s likely this trend will continue as people and businesses continue moving to the area for its year-round sunshine, open space, and low taxes (zero income tax and a flat corporate tax rate of only 5.5%).
Jacksonville is Affordable
- In the neighborhoods where RWN members invest the median price of 3 bedroom homes in Jacksonville was $141,000 in January 2018. This is 30% lower than the national average of $202,000.
- This shows us that property values in Jacksonville are more affordable than many other U.S. cities today. This is especially true in the neighborhoods where RWN members are investing.
JAX is Great for Cash Flow
- In the neighborhoods where RWN members invest the median monthly rent for 3 bedroom homes was $1,150 in January, which is 0.82% of the $141,000 purchase price.
This shows us that the Jacksonville metro area offers investors the opportunity to generate more rental income than many other U.S. cities today, especially in the areas where RWN members invest. - Jacksonville also has lower taxes than most of the country — zero income tax and a flat corporate tax rate of only 5.5% — which are positive factors in creating a strong cash flow opportunity.
Jacksonville is Growing Quickly
- Between January 2010 and 2017 Jacksonville’s population increased by just under 12%. This is 118% faster population growth than the national average.
- This shows us that the demand for housing should continue to rise in Jacksonville. More people = more renters and more buyers. More renters and more buyers = higher rents and home values.
- In the last year, Jacksonville created almost 22,000 jobs — an annual growth rate of over 3.0%. This is 82% higher than the U.S. annual job growth rate of 1.73%.
- This shows us that JAX is experiencing faster job growth than most other U.S. cities today. It’s likely this trend will continue as people and businesses continue moving to the area for its year-round sunshine, open space, and low taxes (zero income tax and a flat corporate tax rate of only 5.5%).
Jacksonville Equity Growth is Likely
- In January 2012 median price of 3 bedroom homes in Jacksonville was $108,,000. This means that, in the last 6 years (Jan 2012 to Jan 2018), 3 bedroom homes in Jacksonville have appreciated by 42%. This is slightly higher than the 41% appreciation average for 3 bedroom homes nationwide.
Between January 2012 and January 2018 the average rent for 3 bedroom homes in Jacksonville increased by 15%. This is a slightly lower increase than the national average of 17% during this period.
All of this shows us that Jacksonville is still affordable for buyers and renters, but it probably won’t stay like this affordable for long. If the population continues to grow rapidly — which seems likely — it’s only a matter of time before demand overtakes supply, driving up home values and rents.
Major Employers
News
Learning Resources
Joe Torre
March 14, 2019
Why Jacksonville Remains at the Top for Real Estate
Click here to learn more about the Jacksonville real estate market.
Read More
Kathy Fettke
November 28, 2018
[REN #635] Job Growth in Tampa & Jacksonville, Florida
Real estate values are greatly affected by population growth. Population growth follows job growth, so naturally, real estate investors should also fo…
Read MoreProperty Teams
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